Buy Nothing New encourages conscientious consumption

Social activists protesting against consumerism is a modern day cause, drawing attention to the pitfalls of Affluenza. Tamara DiMattina says the goal is to promote conscientious consumption not the end of the retail sector.

Recently, Buy Nothing New Month has achieved it’s primary goal of create debate around consumption.

To be clear, Buy Nothing New Month is about conscientious consumption. It aims to encourage us all to think about how we buy, what and why and to consider the alternatives.  It promotes the second hand economy and the collaborative consumption options we now have access to that save our resources from landfill and extend the life of existing goods. (Time Magazine calls Collaborative Consumption one of the 10 ideas that will change the world.)