Blog of the Day
posted by David Hua, Feb 12, 2016
Ahead of Digital Disruption X 2016, David Hua, Head of Digital Operations at ABC International, shares five key strategies his organisation is using to rethink value creation and a narrative that supports and leverages the opportunities of disruption.
Digital transformation is very much about change. All businesses, no matter the industry, hear a lot about the term digital disruption. But the media industry – which is the industry which the ABC operates in – has probably been disrupted more than other industries.
It has therefore been essential for us to find a narrative that speakers to our team members and draws people with us on a digital journey. Digital transformation is a matter of relevance for the organisation and the people who work in the organisation too.
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